CBS4A
4A in Focus
Our ongoing alumni spotlight series — career paths, leadership insights, and advice from inside the CBS4A network. From finance to pharma, media to entrepreneurship, 4A alumni lead at the highest levels.
Co-Architect, SGNL
4A in Focus: Jen Randle
From helping global brands navigate moments of trust fracture to building a consultancy centered on self-trust and institutional coherence, Jen Randle has built a career at the intersection of strategy, leadership, culture, and systems transformation. As co-architect of SGNL, Jen works with individuals and institutions navigating moments of change, helping them build more aligned, resilient, and enduring ways of operating.
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Vice President of Marketing Effectiveness, Pfizer
4A in Focus: Lauren Pattani '97
From launching life-changing therapies to leading at the helm of global healthcare and marketing organizations, Lauren Pattani '97 has built a career defined by impact and conviction. Now Vice President of Marketing Effectiveness at Pfizer, she brings together authentic leadership, inclusion, and healthcare equity with a clear mission: expand access, elevate diverse voices, and ensure no one is left behind.
Brand Marketing, Unilever · Founder, Vineyard ICON
4A in Focus: Erin Goldson '16
From advancing CROWN Act initiatives at Dove to founding Vineyard ICON on Martha's Vineyard, Erin Goldson has built her career at the intersection of brand marketing, cultural storytelling, and community building. Approaching a decade at Unilever, she has led innovation, engagement, and storytelling across brands like Dove, Degree, and SheaMoisture, while building Vineyard ICON into a platform that celebrates leaders and creates cross-generational impact.
CEO, CANEX Creations Incorporated (Afreximbank Group)
4A in Focus: Osahon Akpata '11
On Empowering Africa's Creative Economy & Turning Passion into Impact
Private Equity, Carlyle
4A in Focus: Gairy Hall '16
On Curiosity, Courage & Thriving in Private Markets
Head of Retail Intelligence, JP Morgan · CFA · Former BBSA Co-President
4A in Focus: Ashley Allen '19
On Leadership, Risk, and Redefining Success in Finance
Chief Fan Officer, NBA
Trailblazer Award Winner: Danielle Lee '05
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Do you have a career milestone, community initiative, or insight to share with the network? We welcome alumni contributions to 4A in Focus.
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